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CASE
What’s All This Talk About #Trending?
Trending – how it helps your business to be ‘in the know’ So, what exactly does “trending” mean? Undoubtedly, you…
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DATA
Hear Me Out: A Brand Trip with No Branding: The Waterboy Controversy
Have you ever heard of the brand Waterboy? I hadn’t either—until about a month ago. Waterboy is a hydration and…
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BEGINNER’S
Advanced Messaging Strategy: Making Your Product a Must Have
Are you struggling to position your product as essential rather than optional? Wondering why your marketing tactics aren’t converting like…
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ADVERTISING
A chat with Conscious Consultant Certification graduate Anne Ferguson
Listen to my chat with Conscious Consultant Certification graduate Anne Ferguson, a brand communication strategist. During our conversation, Anne shared…
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ANALYTICS
Diversifying Your SEO Strategy: A Practical Guide to Bing Webmaster Tools for Pet Businesses
Remember when we thought dial-up was the peak of internet speed and CDs were the new cutting-edge development in at-home…
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INSIGHTS
Hotel Competitive Analysis: 4 Easy Steps
The hospitality industry is very competitive. More people travel every year, new hotels keep opening, and prices rise, so you…
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INFLUENCER
Ditching Meta Business Suite As A Social Media Manager
Did you know that 1 in 3 social media managers say they’ve had scheduled posts on Meta Business Suite fail…
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DATA
In Real Life
It’s peak summer season in the Northern Hemisphere and people here in New England are giddy with the excitement. The…
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BEGINNER’S
Review Keywords Enhancement – Jon Loomer Digital
I spotted a new AI-generated creative enhancement in testing. Do you have it, too? Here’s how Review Keywords works…
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ADVERTISING
Creating themed lists of accounts that you follow on Bluesky
Bluesky Lists Introduction Bluesky allows you to curate your feed and create themed lists of accounts you follow. This enables…
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