BEGINNER’S

Translate Media Feature for Video Ads

What is Translate Media? It may sound familiar, as it’s similar to another test feature we’ve seen this year.…

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The Power of Identify: Building Lifelong Customers

Ever feel like your brand’s messaging isn’t quite landing, despite detailed personas and sharp creative? Or wonder why some customers…

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Where AI Gets Its Facts [Infographic]

As more and more people turn to AI chatbots to get answers to their queries (whether they specifically set out…

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Detailed Targeting Announcement – Jon Loomer Digital

Meta is making changes to detailed targeting that may impact the delivery of your ads. Here’s everything you need…

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Building Trust in a Changing World: How to Make a Lasting Impact

Are you finding it harder to earn your audience’s trust in a world where skepticism runs high? Do your marketing…

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Snapchat Shares Insights into the Effectiveness of Gen AI for Marketing

AI-generated experiences are becoming a bigger part of our everyday lives, and providing more capacity to engage and interact with…

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Does Meta Need Lookalike Audiences?

Claim: “Meta needs lookalikes to define my ideal customer.” This is a myth. Here’s why… History Lesson First, a…

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Creating AI Roles to Grow Your Business

Ever feel like your business is stuck in a loop of repetitive tasks and missed opportunities? Do you keep putting…

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YouTube Expands Access to Hype, Adds New Creator Tools

YouTube has announced an expansion of its Hype program, which is designed to help boost emerging creators, while it’s also…

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Value Rules for All Campaign Objectives

Value rules are opening up. Here’s what you need to know… Campaign Objectives When Meta launched value rules earlier…

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